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Recent Posts


Jennifer Morris Jennifer Morris

A CEO’s Personal Brand Is Not The Company Brand

Every time I turn on industry news, scroll through LinkedIn, or attend a conference, it’s the same faces (typically white males ones). The same CEOs running from appearance to appearance spouting the same talking points, occasionally calling each other out. 

Look, I get it. You’re the face of the company. But if you’re the only face, that’s a problem, not just for you, but for your business and the entire industry.

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Jennifer Morris Jennifer Morris

9 Soft Skills for a Standout Career in Supply Chain

Let’s be honest, most logistics and supply chain knowledge can be taught. Understanding different transportation modes, hours of service regulations, pricing structures, and operational processes are all things you can learn through training, documentation, and shadowing others on the job. Good companies have procedures in place, and most of the day-to-day work can be handled by almost anyone willing to learn.

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